Doe Deere: Self-Described Unicorn And CEO Of Lime Crime

Doe Deere describes herself as being a unicorn, but in reality she is a hard working businesswoman with a lot of passion. She is the owner of Lime Crime, a cosmetics brand. In an interview with Inspirery, she talked about a range of things, which will be discussed throughout the remainder of this article.

 

How Did Doe Deere Get Started In The Cosmetics Industry

Doe Deere got started in the cosmetics and beauty industry when she was creating her own clothing designs. She actually launched her own online clothing line. However, she didn’t have any makeup to go with her outfits, so she decided to make the colors she wanted.

 

How She Earns Money

She makes money via Lime Crime. Deere has created a line of cosmetics that are described as being magically inspiring, and they are vegan and cruelty-free. Lime Crime’s cosmetics are available in many retail stores located throughout the United States and internationally. The products are also sold online.

 

The year 2008 is when she launched makeup under her Lime Crime brand. A year later word about the company started to spread and before she knew it, she was becoming profitable. Lime Crime’s original collection had various types of glitter, blush and fine brushes, as well as eye shadow and primers.

 

What Marketing Strategy Really Works Well For Lime Crime

Doe Deere discussed what kind of marketing strategy works well for her and Lime Crime. She said listening to feedback that you receive in the office and online, as well as everywhere else is important. She mentioned how people should use criticism as fuel to help grow their business, and that’s exactly what she does with Lime Crime.

 

Tough Decisions

The businesswoman said a few months ago she had to make a tough decision. Lime Crime needed to find and choose a laboratory to help with product creation. She didn’t want to choose just any old chemist, as she wanted one that would work side-by-side with her and one that shared her vision. Eventually she did find the right laboratory, but the decision was not an easy one to make.

 

Doe Deere plans to continue running Lime Crime and releasing new products as time goes on. You can find out more about Doe Deere by visiting her company’s website. That’s also where you can learn more about the products, which are available for sale online and offline at selected retailers, that Lime Crime sells.

 

To learn more, visit https://www.limecrime.com/pages/our-founder.

Doe Deere Says Dreams Do Come True, Especially For Unicorns

Trendy, colorful, and uninhibited, Doe Deere is an inspiration for us all, to follow our dreams. In a recent interview, Deere sat down to share some of her secrets of success and struggles. From leaving home to chase her dreams to becoming the leader of a successful cosmetic brand, she reminds us all that even our wildest dreams are in reach.

As a young child, Deere tapped into her ambition and spirit of entrepreneurship. When she was just 13, she started her first small business. Many of her classmates hadn’t yet stumbled upon temporary tattoos, but she had. The cool edgy look peeked the interest of her peers and classmates and the business-minded 13-year-old found a way to transform her temporary tattoos into cash. Not half bad for a girl just barely in her teens.

Since then, Deere knew that she was meant to be a leader. Born and raised in Russia, she left home at the age of 17, in hopes of becoming a musician. Her desire to perform led the ambitious teen to New York City, where she would perform several small shows while trying to establish herself in the industry. When her attempts were unsuccessful, she turned to her second love, makeup. Deere has always had a passion for art and self-expression. When she failed to find suitable options for lip color, she decided to take matters into her own hands.

Though her music career was unsuccessful, what she did do was gain valuable experience in marketing and self-promotion, and in 2008, she used it to launch her business. Lime Crime was founded with a vision to revolutionize the world of makeup. Deere wanted to change to the tradition of boring, traditional colors and give makeup lovers something to smile about. Under the leadership of the self-proclaimed “Queen of Unicorns” Lime Crime has reached the pot of gold at the end of the rainbow. Learn more: https://theweirdstore.net/blogs/the-weird-store/how-doe-deere-became-queen-of-the-unicorns

Deere is a hands-on leader of the Lime Crime movement and oversees all of the product development within the company. Each product is designed with customers, or Unicorns, in mind. Since its launch, Lime Crime has grown from a small lip color startup to an online universe for uninhibited makeup lovers. Fans and followers of Doe Deere and the Lime Crime movement say she is truly an inspiration. Deere is known to not only use her platform to promote her brand but to inspire others to express themselves unapologetically. Learn more: http://guestofaguest.com/los-angeles/interview/interview-lime-crimes-doe-deere-on-how-to-make-your-dreams-come-true